Posts Tagged ‘RIM’
According to a new study from SEO (search engine optimisation) specialist Greenlight, the search term “Blackberry” exceeded the search term “iPhone 4S” in the UK during the month of February this 2012.
In February, there were a total of 13 million searches made for consumer electronics products in the UK. Out of the 13 million searches, the search term on top of everyone else was the Amazon Kindle. In second place was the search term “Blackberry”. In third place was the search term “iPhone 4S”. Device shoppers in the UK searched for the term “Kindle” totaling to 823,000 searches. “Blackberry” received a total of 673,000 queries.
According to the study, in the consumer electronics products category, queries related to phones and mobile phone accessories accounted for 26% of queries, making these search terms popular. Among the phones regularly searched for is the “iPhone 5”, despite not being officially released by Apple. The term was searched a total of 450,000 times.
Although RIM (Research In Motion) is experiencing catastrophic losses, Greenlight’s study shows that the UK consumer is still very much attracted to the Blackberry brand. Phones such as Blackberry Curve 9360 is still popular among the youth, since these handsets are inexpensive and allow users to enjoy more from unlimited messaging with the BBM (Blackberry Messenger).
Are you one of those who entered the search term “Blackberry”? Let us know through a comment.
Who doesn’t love using mobile instant messaging apps available on our smartphones? Instead of spending on text messages, more users send and receive free messages via mobile IMs. You may be enjoying free messaging apps such as the Blackberry Messenger (BBM), Apple’s iMessage, Facebook Chat, and Samsung’s ChatOn on smartphones such as the Bold Touch 9900, iPhone 4S, and Samsung Galaxy Nexus, but it is apparently making network operators around the world lose money, suggests a new report.
According to Ovum’s research, messaging apps or mobile instant messaging services are responsible for network operators losing profits amounting to $13.9 billion (approximately £8.8 billion), since a lot of mobile users make use of their data plans to send and receive messages rather than making use of the conventional text messaging.
Ovum suggests that network operators should tie up with phone manufacturers and app developers in the search for alternative methods of gaining back the revenues lost from messaging apps. However, despite Ovum’s findings, BBC says that the research firm failed to take account the amount of profits networks gain when charging customers data fees.
Do you still send and receive text messages, or are you one of the growing number of phone users who would rather make use of free messaging apps? Do think network operators are losing profits due to these IMs, or do you think they make up for these losses through data charges? Give us your thoughts.
It seems things just keep getting worse for Research In Motion (RIM). According to rumors, the maker of handsets such as the Blackberry 9900 Bold Touch and the Blackberry 9360 Curve has hired Goldman Sachs, an investment bank, to look for potential buyers for the ailing Canadian phone manufacturer.
The news comes to us via Reuters. According to their source, a trader who wishes to remain anonymous, RIM has hired the investment bank. However, the trader added that this is not an indication that RIM will be sold anytime soon. Despite this, this adds more fuel to the flame when it comes to rumors of RIM looking to sell itself to the highest bidder. According to rumors, potential buyers include Microsoft, Nokia, and Amazon. However, the three are said to have changed their minds at the last minute.
RIM has suffered a disastrous 2011 and is said to further roll downhill this year. Furthermore, 75% of Blackberry users are considering switching over to either Android or Apple. Despite this, RIM still holds significant shares in the business enterprise market. Moreover, we’re sure a number of companies in the mobile phone industry would like to get hold of RIM’s vast patent portfolio.
There is no doubt that RIM is in serious trouble. However, is this rumor true? Is RIM on the lookout for potential buyers? Unfortunately, there’s no way to confirm these reports. We’ll just have to wait and see.