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Tuesday May 21st 2013

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Network losing to revenues to paying less for using more

We are all addicted to our mobile phones. This may be a good thing for us due to paying less for more, but it’s actually bad for networks operators. Apparently cheaper contracts and more data allotments are bleeding operators dry.

On an annual report on mobile phone use by Ofcom, 9 out of ten Britons have a handheld mobile device. 1/3 of these mobile phone owners have a smartphone. Furthermore, 1 out of 7 households have given up their landlines for mobile phones.

According to Ofcom’s report, we are also using our phones more than we use to. In 2010, we sent 129 billion text messages and spent 125 billion minutes on calls. When the internet comes to mind, in 2010, 9.5 users used Google and 7.5 million checked on Facebook on their mobile phones. Since 2007, mobile data usage has increased by as much as 40 times. Despite this exponential increase in usage, revenues generated by network operators have decreased by 2% in 2010 and continues to drop due to cheaper contracts.

27% of adults and 47% of teens own smartphones. With adults, the iPhone is popular. With teens, Blackberry is more popular due to the BBM. However, half of these figures are yet to download apps. Among apps that have been downloaded, the most popular are apps.

Due to the loss of revenues, network operators are trying to get customers to purchase longer contracts. However, pay as you go will always be cheaper than contracts. Since 3G internet is clogging up networks, they are trying to promote the use of Wi-Fi even more. With plans of a 4G network next year, this will mean a loss of more profits. In other words, network operators are losing money, while we enjoy more from the internet, text, and calls.

The Blackberry Bold 9900 can now be pre-ordered on Vodafone

Just last week, RIM announced three new handsets. These were the Blackberry Torch 9810, the Blackberry Torch 9860, and the Blackberry Bold 9900. Among the three Blackberry 7 OS-powered smartphone, the Bold 9900 is considered the best among all the current models. If you are one of the many Blackberry enthusiasts out there, we’re happy to tell you that Vodafone has now made the smartphone available for pre-order, which is scheduled to arrive on the following week.  

There were a lot of fresh new changes that you are sure to enjoy with this new handset. As mentioned earlier, it will be powered with the new Blackberry 7 OS. Aside from this, it will come packed with a 1.2 GHz single-core processor under the hood. This offers more processing power compared to its predecessor. It also comes with a QWERTY keyboard found on the front of the device, which the Canadian phone manufacturer is known for.

If you don’t want to pay anything upfront, the 9900 will be priced at £41 per month with a 24-month contract. If you’re looking for a lower monthly plan, you can opt to pay £39 every month on a 24-month contract with a £99 initial payment. If the smartphone is pre-ordered, Vodafone assures its buyers that it will be delivered on the 16th of August.

 

Orange customers to get free movies every Thursday from iTunes

Orange and Apple are teaming up to give Orange customers a free movie rental every Thursday from iTunes. The new service is Film to Go. This is similar to Orange Wednesdays, which allows their customers to get two tickets for the price of one every Wednesday. 

How does the new service work? Orange customers text “filmtogo” to 85060. For a 35p fee for the text message, a code will be sent to you, which you can use on the Orange Film Club Facebook page or the Orange Film to Go website every Thursday. The movies will come from iTunes. Once you’ve downloaded the movie, it will be available for 30 days. Once you start watching, you have 48 hours to watch it before it deletes itself.

Can you choose a specific movie from a list? No. Orange will select a movie you can download every Thursday. No need to worry though. Orange will select a “mix of recent iTunes releases and cinema classics, covering a variety of genres.”

If the movie is downloaded from your Mac or PC, users can sync the movie to their iPod Touch, iPad, or iPhone. However, if the movie is downloaded to your iOS device, it will not be possible to sync it to other iOS devices.

Do you find the Orange Film to Go service interesting? Let us  know what you thnk?

 

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