Apparently, HTC is having a hard time deciding whether it should go after the Google Nexus 7 or the iPad.
Speaking to Fierce Wireless, Jeff Gordon, an HTC exec, said that the Taiwanese firm is “watching that market very, very closely” and will launch a slate that would “make a splash”.
The tablet market has been split into two divisions. On one side is the top of the line tablets, which is dominated by Apple’s iPad. On the other side is the cheaper and smaller tablets, wherein the Google Nexus 7 has proven to be successful. Gordon adds that HTC is still “not set on one strategy over another”.
Aside from the tablet market, the Taiwanese firm is reportedly developing a 5-inch tablet that will challenge the Samsung Galaxy Note 2. This 5-inch device is either the rumoured 5-inch version of the One X or the 5-inch DLX.
The Apple iPad is the hottest-selling device in the tablet market. Although it doesn’t offer the best specs or the best value for your money, it has killed the competition ever since the tablet market started three years back.
The Taiwanese firm has sold three tablets in total in the US. These are the Flyer (also available in the UK), the Evo View 4G, and the Jetstream. According to Gordon, HTC’s attempt to penetrate the tablet market was a “great learning experience for” the company. With HTC pulling out all tablets from US shelves, this also means that it didn’t make any money trying to sell tablets.
Which tablet should HTC go after? Do you think it should go after the iPad, or do you think the Taiwanese firm should go after the Google Nexus 7? Or, do you think it should just focus on smartphones? Share your thoughts through a comment on our Facebook page.